AI Insights · Timothy · July 2025
Top 5 Personalization Apps in Mexico, Q2 2025
Explore the performance of the top personalization apps in Mexico during Q2 2025, highlighting trends in downloads, revenue, and active users.
In the second quarter of 2025, the top personalization apps in Mexico showcased varied trends across unified platforms. According to Sensor Tower's data, these apps have experienced significant shifts in weekly downloads, revenue, and active users.
Find Phone Anti-theft No Touch by Esame Marketing Limited saw a notable decline in weekly downloads, starting from approximately 140K at the beginning of April to around 11K by the end of June. The app's weekly revenue peaked at $16 in late March but fluctuated down to smaller numbers as the quarter progressed. Active users remained relatively stable, with a slight decrease from 242K to 185K.
WidgetKit-OS18 Themes & Icons from ThemeKit demonstrated a consistent increase in weekly downloads, rising to about 83K by the end of June. Revenue also showed an upward trend, reaching $180. Active users followed a similar pattern, growing from 57K to 85K over the quarter.
ThemeKit - Themes & Widgets maintained steady weekly revenue, peaking at $187 in early June. Downloads saw a peak in April with 74K, then gradually decreased to 29K by June's end. Active users remained robust, fluctuating around the 550K mark.
Zedge™ Wallpapers & Ringtones had a strong presence with weekly downloads increasing to nearly 50K by June. Revenue was highest at $1.7K at the start of the quarter, with a slight dip by the end. Active users remained high, closing the quarter with around 967K.
Themes - Wallpapers & Widgets by Lutech Ltd showed a positive trend in downloads, reaching 58K by the end of June. Revenue increased steadily to $101, and active users showed resilience, closing the quarter at 384K.
These insights highlight the dynamic nature of the personalization app market in Mexico during Q2 2025, with each app exhibiting unique trends in user engagement and monetization. For more detailed insights, visit Sensor Tower.